The A3C Festival & Conference is slated to begin next Wednesday, and the excitement level has already reached a fever pitch. There will be tons of interviews, panels, and workshops, but one of the showcases that one should look forward to is Electric Flow, curated by Jasmine Anderson, otherwise known as SincerelyJsmn. Since 2011, Jasmine has been actively involved in fashion and entertainment projects. Now branching into public relations, her ultimate goal is to provide platforms for up and coming artists to display their talents on a national level.
In collaboration with The Kelektiv, Broke2Dope and hosted by Sammy Approved, Electric Flow will feature artists from Atlanta and Philadelphia, as well as other cities and states. It will surely provide the energy needed for a positive experience, no pun intended. The good people here at the A3C Festival & Conference were granted the opportunity to speak with Jasmine about the showcase, its acts, and the preparation process.
Tell us a little more about what exactly the “Electric Flow” is. How did that become the name for your showcase?
The idea of Electric Flow came from wanting to curate a show that exudes high, positive energy. I played around with a few terms and after listening to a few of the selected artists, Electric Flow just stuck!
What went into picking the acts for this showcase? How did these artists catch your eyes/ears?
When it comes to picking artists I always focus on the general vibe I'd like to create for the guests, the night of. I wanted this particular showcase to explore every sound from soulful R&B to high energy. What really tied it all together was the uniqueness of each artist and their sound.
What's something that goes into curating an event or showcase that the average person may overlook?
I think the average person sees an event or showcase for what it is, the actual moment. Curating is actually the build-up, all the tedious work to bring an idea to life to create that moment.
How did you get into curating events?
I always played behind the scenes. I went from curating and being a part of fashion shows and after doing those it caught a lot of attention from performing artists. I then put together my first multifaceted event which incorporated fashion, art and live performances. From there, I have been doing events since.
How can people expect to feel when they leave the show?
Hopefully they'll catch the electric flow and leave with a positive energy!
How is this showcase different from other showcases around the city?
I believe the fact that we incorporated Philadelphia (my hometown) and Atlanta artists, as well as artists from other cities and states.
What sets each artist on your lineup apart?
Each artist has a uniqueness in their sound and performance style. I have seen, whether physically present or through visual, all of the performing artists perform live and they all have amazing, high energy.
I'm not sure if you can have favorites, but who are you looking forward to seeing the most?
I am honestly looking to forward to seeing every artists perform at this year's festival! Specifically, Scottie Kash as he performs anticipated new material and tracks of his latest project "Violet Nights."
The Electric Flow showcase will be held on Wednesday, October 4th at 8:00pm at TEN ATL. Get your A3C pass now!