The A3C Conference will host a screening of The Overdriven followed by a conversation with three of Atlanta's most influential producers Zaytoven, DJ Spinz and Sonny Digital
The Overdriven is an indie documentary that examines the backstory behind the relentless pursuit of passion and purpose from three of hip-hop’s most notable figures in music production: Zaytoven, DJ Spinz and Sonny Digital. With candid, in-depth interviews from each subject, the cinematic project highlights the emerging phases of their careers. Filmed and edited by Morgan Cox, directed by Cox and Tamiko Hope and produced by Cox, Hope and CJ Peters.
Explore the Conference Schedule for Producers
The A3C Conference (Oct 3-5, 2018) hosts hundreds of thought-leaders and industry experts that shape hip-hop music and culture.
Explore the Full Lineup
8Ball & MJG (Artists), Abe Batshon (BeatStars, CEO), Amina Diop (The Diop Agency + Republic Records, CEO/ SVP of A&R), Amir Abbassy (EMPIRE, Head of Content), Brandon 'Jinx' Jenkins (Complex + Tidal, On-Air Host/Producer/Writer/Photographer/DJ), Bryan Calhoun (Pandora, Director), Caroline Simionescu-Marin (XL Recordings, A&R Manager), CashMoneyAp(CashMoneyAp, President), Chris Atlas (Warner Bros.Records, SVP Marketing/Head of Urban Marketing), Cortez Bryant (Maverick, Manager), David Ponte (Audiomack, Co-Founder & CMO), Dina Marto (Twelve Music & Studios, Owner & Founder), Ethiopia Habtemariam (Motown Records, President),Goodie Mob (Artist), J. Prince (Rap-A-Lot Records, CEO), James Cruz (Cruz Control Marketing, President), Janee Bolden (BOSSIP/BHM Digital, Managing Editor), Lola Plaku (Lola Media Group, CEO/Owner), OG Parker (Producer),Orlando McGhee (Roc Nation, SVP of A&R), RZA (Producer/Director/Writer),Rodney Carmichael (NPR, Hip-Hop Journalist), Ryan Leslie (SuperPhone, CEO and CoFounder), Ryan Wilson (The Gathering Spot, CEO/Co-Founder), Steve Stoute (United Masters + Translation, Founder and CEO), Timothy "timmhotep aku" Cornwall (Pitchfork, Senior Editor), Yoh Phillips (DJBooth, Senior Writer)
Record Labels: Mass Appeal Records, Motown Records, Rap-A-Lot Records, Reach Records, Republic Records, Roc Nation, Warner Bros Records, XL Recordings & EMPIRE
Tech: LANDR, Stem, BeatStars, Jammber, Jaxsta, Omni, Songlink, Laylo, Feature.fm, SuperPhone, Plug, Tidal, Audiomack, DistroKid, Pandora, TuneRegistry, Plug, Songlink, United Masters, Ingrooves Music Group & Native Instruments
Media: Pitchfork, VaynerMedia, BOSSIP, DJBooth, Fusicology, Complex & NPR
Music Industry + More: Translation, Maverick, Intecoo, Twelve Music & Studios, United Entertainment Group, Music The Gathering Spot, Translation, CrossBorderWorks, Mike and Cookies Festival, Create Music Group, NastyTrax Music & Cruz Control Marketing