In Hip-hop music, a male dominated industry, many female executives go the extra mile to stick out. Although challenging, strong women every day are breaking down stereotypes and walls to build success in this business. At our A3C Festival and Conference this year, we have the privilege to have some of these inspiring women speak at our panels. Here’s a list of some dope female panelists to catch speaking at our conference this year.
Women at Work: Entrepreneur in Hip-hop Panel
Wednesday, October 5th @ 6:30 p.m.
Loudermilk Center, Room 2
Miami native, Ashley Outrageous is a Hip-hop music blogger and a “curator of cool”. With a background in graphic design, her love for Hip-hop music geared her career in a different direction. She hosts her own blog that has grown from a simply BlogSpot page to her own url,ashleyoutrageous.com. Her blog gives artists a platform to share their music and to get their name out in the industry. All of Ashley’s hard work, social media and curating skills has now landed her a spot at Top Dawg Entertainment as the Director of Digital Media. At only 24-years-old, she has built an empire that continues to grow every day. Don’t miss this dope female panelist at our conference.
Women at Work: Entrepreneur in Hip-hop Panel
Wednesday, October 5th @ 6:30 p.m.
Loudermilk Center, Room 2
Shanti Das is a Hip-hop professional that has been influencing the industry for over 20 years. In college, she spent her summers working for record labels. In 1993, she started working records at LaFace Records for Outkast, Toni Braxton and many other LaFace legends. She’s served as VP of Marketing for Columbia Records and worked her way up to Senior VP of Marketing at Sony Urban Music. She’s an advocate for women in the music industry and has written a book to teach women how to find success in a male dominated business. Her book Hip-hop Professional 2.0 inspires women across the country and gives them the steps needed to build a career in Hip-hop. Das continues to travel the country speaking on various panels and A3C Festival & Conference will be one of her stops this year.
Social Media Strategy: Using Social Media isn't Necessarily Marketing
Thursday October 6th @ 11:00 AM
Room Two, Loudermilk Center
Amanda Sabreah is a digital media extraordinaire. As a SCAD alum with a film degree, Sabreah took a different path and steered her career towards a growing digital industry. After school, she worked in advertising and helped develop social media campaigns for major brands such as Coca-Cola, Sprite and Vitamin Water. She has now founded her own company called Partnr. This company allows people to collaborate with different brands that are in need of their talent and services. Make sure to catch her speaking at the Conference this year.
Women at Work: Entrepreneur in Hip-hop Panel
Wednesday, October 5th @ 6:30 p.m.
Loudermilk Center, Room 2
Amber Grimes is a music executive that has helped develop the careers of Nick Canon, K-Camp, Akon and many more. She is known as “the plug” in Atlanta and her success in Hip-hop backs this up. She is the founder of a full service marketing company known as the Cardi Brand Agency. She serves as the head of A&R at Ncredible, Nick Cannon’s label, and also serves as Cannon’s assistant. Grimes is also the general manager of K-Camp’s label 427 and continues to serve as an example to women in music everywhere. On top of all her success in music, she’s also dedicated to women’s empowerment and has created a health initiative known as #PowerWomenSweat. She provides health advice and free fitness classes for women of all ages. This dope female executive is someone you won’t want to miss speaking at A3C.
Women at Work: Entrepreneur in Hip-hop Panel
Wednesday, October 5th @ 6:30 p.m.
Loudermilk Center, Room 2
Diana Schweinbeck is a 26-year-old CEO based in Atlanta. She began working at FYF Entertainment at age 20 and graduated with a business management degree from Georgia State University. She’s founded her own management and artist branding company, Scheweinbeck, LLC. She manages the careers of Sy Ari Da Kid, Damar Jackson, Kato and DJ Coalition Mixtape Monopoly. She also throws monthly industry mixers around the city and will be speaking at A3C about her imprint on Hip-hop.
The People Assembly: The Movement is More than a #
Friday, October 7th @ 12:30 PM
Room Two, Loudermilk Center
Ashley Reid is an artist and advocate of civil and human rights. As the daughter of Pebbles and L.A. Reid, she has deep roots in the arts and in Hip-hop. She tells stories in her art exhibits of the civil injustices to speak for the unheard people in the community. She has had solo art exhibitions in Milan and also in many locations around New York. She organizes Meetings of Minds, an Atlanta coalition dedicated to turning ideals into action through legislation, education and outreach throughout the community.
Major Keys to Mental Health in Hip-Hop
Wednesday October 5th @ 6:30 PM
Room One, Loudermilk Center
Dina Marto is a rising music entrepreneur. She began as music artist and made her mark networking her way around Atlanta. While still in school she co-founded a PR firm where her clients included members of Organized Noize and V-103’s Ryan Cameron. She also helped bring major Atlanta artists to perform at her school, Oglethorpe. She now serves as the independent music executive at Island Def Jam. She’s also the owner and operator at Twelve Studios, headquarters of Maybach Music Group in Atlanta. Marto previously served as a counselor for Rick Ross and MMG. At this year’s conference she will help explain the major keys needed in Hip-hop to keep mental health on track.
5 Contracts Every Artist Should Know
Thursday October 6th @ 11:00 AM
Room One, Loudermilk Center
Every artists needs to consult with a lawyer before they sign any paperwork from labels, publishing or management companies and Evita Kaigler is a major advocate working to protect artists’ rights. An attorney, public speaker, author and a philanthropist, Kaigler consults and makes major deals for her clients across the country She is the founder of the Law Offices of Evita G. Kaigler, LLC. Some of her clients include Big KRIT, Joey Bada$$, Jarren Benton and Mick Jenkins. She has also served as a lawyer for many songwriters that have written hits for artists such as Rihanna, Mariah Carey and T.I. As a philanthropist, she hosts Future Music Attorneys, a program to mentor college and law students. Her workbook, Don’t Forget About the Music teaches artists, songwriters and aspiring music executives about the business and how to develop a good foundation for their music careers. She’s an excellent speaker and will provide important need-to-know information at her panel at this year’s conference.
The Future of Journalism: Covering Hip-Hop Culture
Friday October 7th @ 2:00 PM
Room One (Loudermilk Center)
Lauren Martinez serves as the editor-in-chief of the A3C Festival and Conference Blog. She’s a graduate of Clark University and now serves as a full-time journalist. She currently writes for Rolling Out and has also written for The Shade Room, HotNewHipHop, Bossip, Sheen Magazine, The Huffington Post and more. She manages various content on and offline in Hip-hop. She has interviewed various icons such as Spike Lee, Chris Tucker, Killer Mike, Danny Glover and many others. Catch her at this year’s conference speaking on the future of journalism in Hip-hop.